Oman’s Premium Hotels Generate RO 141 Million in H1 2025: Key Insights for Investors and Business Owners
MUSCAT: Revenues from three- to five-star hotels in Oman experienced an impressive 18.2% increase, reaching approximately RO 141.21 million by the end of June 2025, compared to RO 119.50 million during the same period in 2024. This information was reported by the National Centre for Statistics and Information (NCSI).
The total number of hotel guests rose by 9.2%, totaling 1,142,702, up from 1,046,224 a year prior. Occupancy rates also saw significant growth, climbing 14.4% to 54.7%, in contrast to 47.8% in the first half of 2024.
When analyzing guest demographics, visitors from Oceania recorded the highest growth, increasing by 57.9% to 24,681. Guests from Africa rose by 40.6% to 7,794, while those from the Americas grew by 22.3% to 39,293. European visitors increased by 20.1% to 358,190, Gulf visitors rose by 10.6% to 83,140, and Omani guests saw a 5.7% uptick to 384,222. Additionally, Asian guests experienced a modest increase of 2.4% to 163,286.
The only decline was noted among guests from other Arab nationalities, whose numbers fell by 1.4% to 48,453. — ONA
Special Analysis by Omanet | Navigate Oman’s Market
The 18.2% surge in revenue for three- to five-star hotels signals a strong recovery in Oman’s tourism sector, presenting significant opportunities for businesses in hospitality and related industries. However, as occupancy rates rise, investors should anticipate increasing competition and consider potential investments in enhancing guest experiences to capture the growing international market. Additionally, focusing on emerging guest demographics, particularly from Oceania and Africa, could provide valuable insights for targeted marketing strategies.
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