Oman’s National Strategy for Quality and Standards: What It Means for Investors and Business Growth
MUSCAT: The Ministry of Commerce, Industry and Investment Promotion (MoCIIP), in partnership with Imtiaz Development and Investment Company, has inaugurated a two-day workshop titled “Quality and Standardisation: From Concept to National Impact” at the Ministry’s headquarters.
The workshop convened specialists, experts, and representatives from government, private, and academic sectors, alongside entrepreneurs and small and medium enterprises (SMEs), to explore how quality and standardisation can enhance national competitiveness and foster innovation.
Imad bin Khamis al Shukaili, Director General of Standards and Metrology at MoCIIP, highlighted the Ministry’s ongoing development of a national strategy for quality and standardisation. This strategy serves as a roadmap to build a knowledge-based, competitive economy driven by quality and innovation.
Al Shukaili outlined that the strategy aims to reinforce institutional frameworks, boost the competitiveness of Omani products, support export growth and import substitution, and empower local talent to lead transformation within this critical sector.
Emphasizing the Ministry’s vision, he stated that “quality must become a way of life and standardisation a language of progress,” which will contribute to elevating Oman’s position on the global stage.
The workshop included interactive sessions and practical exercises focusing on key elements of quality infrastructure—such as specifications, metrology, accreditation, conformity assessment, and market surveillance. It also addressed common misconceptions about quality and demonstrated how standards have a direct impact on public health, safety, and consumer confidence.
Participants examined international case studies where quality-driven strategies produced significant economic and development benefits, followed by open discussions to exchange insights and experiences.
The second day will concentrate on the connection between standardisation and sustainable development, the role of standards in supporting SMEs, ensuring product safety in the Omani market, and enhancing the competitiveness of national products in both regional and global markets.
This workshop is part of MoCIIP’s broader initiative to strengthen Oman’s quality and standardisation framework—an essential foundation for improving economic competitiveness and advancing the business environment. — ONA
Special Analysis by Omanet | Navigate Oman’s Market
The Ministry of Commerce, Industry and Investment Promotion’s launch of a national strategy on quality and standardisation marks a transformative opportunity for Omani businesses to enhance competitiveness and innovation. For entrepreneurs and investors, embracing these standards will be critical to unlocking export potential, driving import substitution, and building consumer trust globally. Smart stakeholders should proactively align with this quality-driven agenda to become frontrunners in Oman’s evolving knowledge-based economy.
