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Oman’s 44.01 Launches Region’s First Cement Plant Mineralisation Project: What It Means for Investors and the Construction Industry

Oman’s 44.01 Launches Region’s First Cement Plant Mineralisation Project: What It Means for Investors and the Construction Industry

MUSCAT, DEC 15 — Omani carbon mineralisation company 44.01 has announced the launch of its first pilot project to mineralise carbon dioxide emissions from a cement plant, in partnership with Holcim, located in Al Fujairah, UAE.

The pilot aims to capture five tonnes of carbon dioxide daily from cement production and permanently store it underground through in-situ mineralisation. This process involves storing CO₂ within underground rock formations, where it naturally mineralises, offering a safe, permanent, and geological carbon storage solution.

A spokesperson from 44.01 explained that the project leverages technology originally developed and proven in Oman. “By applying our Omani mineralisation expertise in this first-of-its-kind collaboration with Holcim, we demonstrate how in-situ mineralisation can support the decarbonisation of hard-to-abate industries like cement. This agreement to store emissions from the cement sector marks a significant step towards scaling our indigenous solution to the global market,” the spokesperson said.

The initiative will be executed in collaboration with NT Energies, a joint venture between Technip Energies and NMDC Energy, using Shell CANSOLV carbon capture technology through a partnership between Shell Catalysts & Technologies and Technip Energies.

Talal Hasan, CEO of 44.01, emphasized the importance of industrial partnerships in driving decarbonisation efforts. “This partnership highlights the pivotal role industrial companies can play in permanent carbon removal. Together with Holcim, FNRC, and NT Energies, we are showcasing a practical and scalable decarbonisation model that can be replicated globally.”

Ali Said, CEO of Holcim in the UAE and Oman, remarked that the project reflects Holcim’s dedication to innovation-led decarbonisation. “This pilot, aimed at decarbonising our cement plant, exemplifies how innovation and collaboration can accelerate progress towards net-zero. Our partnership with 44.01 underscores our shared commitment to sustainable solutions and highlights the potential for impactful industry cooperation.”

Benoit Verdier, CEO of NT Energies, noted the regional significance of the project: “This is a pioneering carbon capture pilot in the Middle East. We are proud to collaborate with 44.01 and Holcim on this breakthrough decarbonisation effort in a challenging sector.”

Meanwhile, 44.01 confirmed that its mineralisation programme in Oman is advancing through active cooperation with relevant ministries and authorities, with operations expected to commence in 2026. The company is also pursuing additional Oman-based project opportunities.


Special Analysis by Omanet | Navigate Oman’s Market

The launch of 44.01’s pioneering carbon mineralisation pilot project marks a significant breakthrough for industrial decarbonisation in Oman and the wider region, opening scalable opportunities in the hard-to-abate cement sector. For businesses, this signals a shift towards sustainable industrial practices with potential access to emerging carbon capture technologies and green partnerships. Smart investors and entrepreneurs should consider early engagement in carbon capture innovation, as this technology is poised to become a cornerstone of Oman’s environmental and economic strategy, creating both new market niches and regulatory advantages.

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