{"id":4037,"date":"2025-09-02T17:16:00","date_gmt":"2025-09-02T13:16:00","guid":{"rendered":"https:\/\/omanet.om\/en\/news\/economy\/omran-tourism-oman-projects-launch\/"},"modified":"2025-09-02T22:03:30","modified_gmt":"2025-09-02T18:03:30","slug":"omran-tourism-oman-projects-launch","status":"publish","type":"post","link":"https:\/\/omanet.om\/en\/news\/economy\/omran-tourism-oman-projects-launch\/","title":{"rendered":"OMRAN Unveils Major Tourism Projects: What This Means for Business Growth and Investment Opportunities in Oman"},"content":{"rendered":"<style>\r\n@keyframes hitv3sog-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes 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style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Responsive designs built for growth<\/span><\/div><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Fast loading with smart automation<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitv3sogct\">\r\n    <button class=\"hitv3sogbtn\" style=\"animation:hitv3sog-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Build Your Free Website <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitv3sogbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div>\n<p>MUSCAT \u2013 Marking two decades of unwavering dedication to advancing Oman\u2019s tourism sector, the Oman Tourism Development Company (OMRAN Group) has unveiled a series of strategic investment partnerships with prominent local and international entities. These announcements were made during the Group\u2019s 20th anniversary celebrations, held under the patronage of Salim bin Mohammed al Mahrouqi, Minister of Heritage and Tourism, and attended by ministers, dignitaries, investors, and key figures from Oman\u2019s tourism industry.<\/p>\n<p>The event spotlighted significant progress on major projects and strategic collaborations across OMRAN\u2019s integrated tourism complexes. Highlights included luxury hospitality ventures, innovative visitor experiences, and new partnerships designed to strengthen tourism infrastructure, broaden accommodation options, and enhance opportunities for visitors to explore Oman\u2019s natural landscapes, rich heritage, and leisure attractions.<\/p>\n<p>These new agreements reflect OMRAN Group\u2019s holistic approach to enhancing Oman\u2019s tourism landscape and diversifying the integrated visitor experience. Focus areas include fostering digital transformation in the sector, empowering national enterprises, and ensuring sustainability across the tourism value chain.<\/p>\n<p>Among the key developments, OMRAN announced a partnership with VA Group to create a mixed-use project at the Port Sultan Qaboos waterfront. Additionally, three new collaborations were revealed under the Yiti Integrated Tourism Development: two mixed-use projects with VA Group and Aurelian Group, and a luxury resort affiliated with the international Nobu brand through Enev\u00f3ria Development. Another notable partnership involves the Oman Agriculture Development Company to launch Janaen Salalah, the Sultanate\u2019s first integrated agri-tourism project.<\/p>\n<p>Design models for several projects were presented, including Madinat Al Irfan, the Port Sultan Qaboos Waterfront, the forthcoming Four Seasons Resort, and the Opera District development.<\/p>\n<p>In the luxury hospitality sector, the event unveiled the design model for the Club Med Resort in Musandam Governorate\u2014the brand\u2019s first in Oman and the wider region\u2014introducing a fresh dimension to upscale hospitality while enhancing Musandam\u2019s appeal as a unique destination. Updates were also shared on projects such as the Santani Jabal Shams Resort, focused on luxury wellness and health tourism, and Alie Nivas Musandam Resort, which combines premium hospitality with pristine natural surroundings. These initiatives expand OMRAN Group\u2019s portfolio and diversify accommodation offerings across the Sultanate.<\/p>\n<p>The ceremony further highlighted developments aimed at enriching visitor experiences, showcasing natural and cultural attractions including Wadi Al Shab\u2019s outdoor exploration, Ras Al Shajar Nature Reserve\u2019s sustainable eco-tourism model, the Majlis Al Jinn Cave\u2014one of the world\u2019s largest and most distinctive caves\u2014Al Hoota Cave\u2019s educational and leisure offerings, and the culturally rich Hayl Al Diyar site. Collectively, these projects strengthen Oman\u2019s position as a premier global destination for nature and adventure tourism.<\/p>\n<p>OMRAN Group also revealed new strategic business ventures enhancing commercial opportunities. These include acquiring stakes in UnderTheDoormat to support alternative accommodation markets and digital marketing channels, and in the digital travel platform Godoba, facilitating tourism\u2019s digital innovation. Moreover, a partnership with Handicrafts House (Dar Al Herfya) aims to establish a dedicated crafts and heritage center in Muttrah, showcasing Omani handicrafts, traditional industries, and cultural heritage.<\/p>\n<p>Celebrating 20 years since its establishment by Royal Decree in 2005, OMRAN Group has emerged as a pivotal force driving tourism and economic growth in Oman. The Group continues to enhance the Sultanate\u2019s investment appeal by developing integrated destinations and hospitality assets that blend authenticity with modernity, offering unique experiences that highlight Oman\u2019s abundant tourism potential.<\/p>\n<p>Abdulsalam bin Mohammed al Murshidi, Chairman of Oman Investment Authority, remarked, \u201cThis milestone reflects the Authority\u2019s success in promoting economic diversification through OMRAN Group\u2019s strategic tourism investments, a sector with substantial economic and social benefits. The Authority is committed to strengthening Oman\u2019s status as a leading tourism and investment destination in line with Oman Vision 2040\u2019s \u2018Economy &#038; Development\u2019 and \u2018People &#038; Society\u2019 pillars.\u201d<\/p>\n<p>Azzan bin Qassim al Busaidy, Chairman of OMRAN Group, emphasized the Group\u2019s dedication to shaping the future of Oman\u2019s tourism in close partnership with the Ministry of Heritage and Tourism and other governmental bodies, reinforcing Oman\u2019s global tourism standing and alignment with the National Tourism Strategy and Oman Vision 2040.<\/p>\n<p>Hashil bin Obaid al Mahrouqi, CEO of OMRAN Group, highlighted the Group\u2019s focus on expanding its network of local and international partnerships with tourism investment and urban development specialists. He noted this strategic approach, combined with enhanced infrastructure and diversified tourism experiences, signals growing international confidence in Oman\u2019s investment environment. OMRAN Group remains committed to advancing the sector through visionary projects in collaboration with government entities, investors, entrepreneurs, and local communities.<\/p>\n<p><style>\r\n@keyframes hitl8gak-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitl8gak-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitl8gak-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes hitl8gak-badge{from{opacity:0;transform:scale(0.8)}to{opacity:1;transform:scale(1)}}\r\n<\/style><style>\r\n.hitl8gakw{container-type:inline-size;width:100%;max-width:970px;margin:0 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitl8gak-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OFFER<\/span><\/div>\r\n    <div class=\"hitl8gakh\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.15s;\">Your Website <span style=\"color:#dc2626;\">Should Sell.<\/span><\/div>\r\n    <div class=\"hitl8gaks\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.3s;\">Custom-built websites with smart automation & AI-powered features.<\/div>\r\n    <div class=\"hitl8gakbl\"><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>SEO-optimized & lightning fast<\/span><\/div><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Smart features built for your business<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitl8gakct\">\r\n    <button class=\"hitl8gakbtn\" style=\"animation:hitl8gak-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Get Free Consultation <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitl8gakbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div><br \/>\n<\/p>\n<p>Special Analysis by Omanet | Navigate Oman&#8217;s Market<\/p>\n<p>OMRAN Group\u2019s new strategic partnerships and diversified tourism projects signal a <strong>bold commitment to elevating Oman as a premier global destination<\/strong>, blending luxury, sustainability, and authentic experiences. For businesses and investors, this creates <strong>significant opportunities in hospitality, eco-tourism, digital transformation, and cultural ventures<\/strong>, emphasizing the importance of aligning with Oman Vision 2040. Smart investors should now consider engaging with integrated tourism complexes and digital platforms, leveraging Oman\u2019s enhanced infrastructure and international confidence to capture the sector\u2019s rising potential.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>OMRAN Group celebrates 20 years with strategic tourism investments, partnerships, and luxury projects. Initiatives include integrated complexes, digital transformation, and sustainable eco-tourism, boosting Oman&#8217;s global tourism profile and advancing Oman Vision 2040 goals.<\/p>\n","protected":false},"author":2,"featured_media":4038,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[482],"tags":[1491,1438,1490],"class_list":["post-4037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","tag-integratedtourismcomplexes","tag-omantourism","tag-strategicinvestments"],"jetpack_featured_media_url":"https:\/\/omanet.om\/wp-content\/uploads\/2025\/09\/3117212.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/comments?post=4037"}],"version-history":[{"count":1,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4037\/revisions"}],"predecessor-version":[{"id":4039,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4037\/revisions\/4039"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media\/4038"}],"wp:attachment":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media?parent=4037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/categories?post=4037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/tags?post=4037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}