{"id":4732,"date":"2025-09-24T11:17:00","date_gmt":"2025-09-24T07:17:00","guid":{"rendered":"https:\/\/omanet.om\/en\/news\/business\/omans-retail-spending-store-dominance\/"},"modified":"2025-09-24T16:41:35","modified_gmt":"2025-09-24T12:41:35","slug":"omans-retail-spending-store-dominance","status":"publish","type":"post","link":"https:\/\/omanet.om\/en\/news\/business\/omans-retail-spending-store-dominance\/","title":{"rendered":"Why Oman&#8217;s Continued Preference for Physical Retail Spending Matters for Investors and Business Owners"},"content":{"rendered":"<style>\r\n@keyframes hitv3sog-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitv3sog-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitv3sog-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes hitv3sog-badge{from{opacity:0;transform:scale(0.8)}to{opacity:1;transform:scale(1)}}\r\n<\/style><style>\r\n.hitv3sogw{container-type:inline-size;width:100%;max-width:970px;margin:0 auto;box-sizing:border-box}\r\n.hitv3soga{display:flex;flex-direction:row;align-items:center;justify-content:space-between;width:100%;box-sizing:border-box;text-decoration:none;color:#fff;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,system-ui,sans-serif;position:relative;overflow:hidden;cursor:pointer;background:linear-gradient(135deg,#111118 0%,#080808 100%);border:1.5px solid rgba(255,255,255,0.08);border-radius:14px;gap:20px;padding:20px 40px;transition:border-color .2s}\r\n.hitv3soga:hover{border-color:#dc262688}\r\n.hitv3sogg1{position:absolute;inset:0;background:radial-gradient(ellipse at 50% 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitv3sog-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OMAN OFFER<\/span><\/div>\r\n    <div class=\"hitv3sogh\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.15s;\">Websites For <span style=\"color:#dc2626;\">Omani Businesses.<\/span><\/div>\r\n    <div class=\"hitv3sogs\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.3s;\">Empower your brand with custom digital solutions designed for high conversion and market dominance.<\/div>\r\n    <div class=\"hitv3sogbl\"><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Responsive designs built for growth<\/span><\/div><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Fast loading with smart automation<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitv3sogct\">\r\n    <button class=\"hitv3sogbtn\" style=\"animation:hitv3sog-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Build Your Free Website <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitv3sogbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div>\n<p><\/p>\n<p><strong>Muscat:<\/strong> Oman&#8217;s sports retail sector is experiencing significant growth, driven by an increasing interest in fitness, gyms, and community events. Notably, <strong>13%<\/strong> of the population aged <strong>15 to 24<\/strong> demonstrates a strong affinity for health and wellness.<\/p>\n<p>In a recent interview with the <em>Observer<\/em>, Imad El Ghazal, Senior Vice President for Geographies &amp; Marketplace at GMG, remarked that &quot;Oman has quickly become one of our strongest performing markets in the region. Our strategy is not only effective but is also exceeding expectations ahead of schedule.&quot; He highlighted that this momentum solidifies Oman\u2019s position as a foundational element of GMG&#8217;s regional presence, with predictions indicating a <strong>7.9% Compound Annual Growth Rate (CAGR)<\/strong> for the retail industry through the end of the decade. El Ghazal noted that apparel is a crucial growth sector for GMG, which is well-equipped to lead with brands such as <strong>Sun and Sand Sports<\/strong>, <strong>Nike<\/strong>, <strong>Columbia<\/strong>, and <strong>The North Face<\/strong>.<\/p>\n<p>El Ghazal further emphasized that today\u2019s Omani consumers typically initiate their shopping journeys online and anticipate equally engaging experiences in-store. &quot;Data shows that e-commerce in Oman is experiencing the fastest growth in digital sales among its peers. However, malls and physical retail remain vital community hubs, with the expansion of retail space gaining momentum in recent years.&quot;<\/p>\n<p>GMG has also accelerated its digital commerce strategy through partnerships, including an alliance with Amazon, which aims to deliver quick, convenient, and technology-driven shopping experiences. This approach combines robust physical retail with seamless online access, catering to the region&#8217;s rapidly growing demand for efficient delivery and high-quality service.<\/p>\n<p>Sustainability is becoming a focal point in Oman&#8217;s retail landscape. Innovations like the Mall of Muscat incorporate energy-efficient designs, while The Sustainable City \u2013 Yiti aspires to become the region\u2019s largest net-zero community by <strong>2040<\/strong>.<\/p>\n<p>Regarding economic diversification, El Ghazal stated, &quot;We are investing in Omanization, nurturing local talent to become the retail leaders of tomorrow. Ultimately, our mission extends beyond simply expanding retail; we aim to partner with Oman to create a future where sustainability, innovation, and growth coexist.&quot;<\/p>\n<p>On the balance between digital innovation and physical retail, El Ghazal noted that most retail spending in Oman still occurs in brick-and-mortar stores, especially for lifestyle and sports products, as consumers prefer to engage directly with items. He expressed confidence in the continuity of physical stores, stating, &quot;The narrative is no longer about online versus offline; true success lies in integrating both realms.&quot; E-commerce is projected to grow rapidly, with online retail revenues expected to reach <strong>$1.80 billion<\/strong> by <strong>2025<\/strong> and the number of online users anticipated to hit <strong>2.6 million<\/strong> by <strong>2030<\/strong>. GMG aims to provide a seamless shopping experience across all channels.<\/p>\n<p><style>\r\n@keyframes hitl8gak-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitl8gak-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitl8gak-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes hitl8gak-badge{from{opacity:0;transform:scale(0.8)}to{opacity:1;transform:scale(1)}}\r\n<\/style><style>\r\n.hitl8gakw{container-type:inline-size;width:100%;max-width:970px;margin:0 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitl8gak-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OFFER<\/span><\/div>\r\n    <div class=\"hitl8gakh\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.15s;\">Your Website <span style=\"color:#dc2626;\">Should Sell.<\/span><\/div>\r\n    <div class=\"hitl8gaks\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.3s;\">Custom-built websites with smart automation & AI-powered features.<\/div>\r\n    <div class=\"hitl8gakbl\"><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>SEO-optimized & lightning fast<\/span><\/div><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Smart features built for your business<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitl8gakct\">\r\n    <button class=\"hitl8gakbtn\" style=\"animation:hitl8gak-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Get Free Consultation <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitl8gakbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div><br \/>\n<\/p>\n<p><strong>Special Analysis by Omanet | Navigate Oman&#8217;s Market<\/strong><\/p>\n<p>Oman&#8217;s <strong>sports retail sector<\/strong> is on an upward trajectory, driven by a <strong>growing fitness culture<\/strong>, making it ripe for investment. As the market anticipates a <strong>7.9% CAGR<\/strong>, businesses should seize the opportunity to enhance their <strong>digital and physical retail<\/strong> strategies, aligning with consumer expectations for <strong>seamless shopping experiences<\/strong>. Smart investors must focus on <strong>sustainability and local talent development<\/strong>, as these factors will be crucial in defining the future landscape of Oman&#8217;s retail industry.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oman&#8217;s sports retail sector is thriving, driven by a growing interest in fitness among youth. Imad el Ghazal from GMG highlights Oman as a top-performing market, noting a projected 7.9% retail growth. The blend of e-commerce and vibrant physical stores sets the stage for future expansion.<\/p>\n","protected":false},"author":8,"featured_media":4733,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[114],"tags":[1794,1068,400],"class_list":["post-4732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-fitness","tag-retail","tag-sustainability"],"jetpack_featured_media_url":"https:\/\/omanet.om\/wp-content\/uploads\/2025\/09\/3137877.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/comments?post=4732"}],"version-history":[{"count":1,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4732\/revisions"}],"predecessor-version":[{"id":4734,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/4732\/revisions\/4734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media\/4733"}],"wp:attachment":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media?parent=4732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/categories?post=4732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/tags?post=4732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}