{"id":5689,"date":"2025-10-22T15:36:00","date_gmt":"2025-10-22T11:36:00","guid":{"rendered":"https:\/\/omanet.om\/en\/news\/business\/oab-innovating-sustainable-growth-nation-wide\/"},"modified":"2025-10-23T07:33:41","modified_gmt":"2025-10-23T03:33:41","slug":"oab-innovating-sustainable-growth-nation-wide","status":"publish","type":"post","link":"https:\/\/omanet.om\/en\/news\/business\/oab-innovating-sustainable-growth-nation-wide\/","title":{"rendered":"OAB&#8217;s Commitment to Innovation and National Talent: Key Strategies for Sustainable Business Growth in Oman"},"content":{"rendered":"<style>\r\n@keyframes hitv3sog-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitv3sog-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OMAN OFFER<\/span><\/div>\r\n    <div class=\"hitv3sogh\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.15s;\">Websites For <span style=\"color:#dc2626;\">Omani Businesses.<\/span><\/div>\r\n    <div class=\"hitv3sogs\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.3s;\">Empower your brand with custom digital solutions designed for high conversion and market dominance.<\/div>\r\n    <div class=\"hitv3sogbl\"><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Responsive designs built for growth<\/span><\/div><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Fast loading with smart automation<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitv3sogct\">\r\n    <button class=\"hitv3sogbtn\" style=\"animation:hitv3sog-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Build Your Free Website <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitv3sogbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div>\n<p><\/p>\n<p><strong>MUSCAT, OCT 22<\/strong> \u2014 Oman Arab Bank (OAB) has reiterated its dedication to sustainable growth, innovation, and the development of national talent as core elements of its strategic vision. This commitment was emphasized during a media briefing led by CEO Sulaiman al Harthy at the Bank\u2019s headquarters in Muscat.<\/p>\n<p>In an engaging dialogue with journalists, Al Harthy outlined the Bank\u2019s strategic priorities and achievements, highlighting a sustained focus on operational excellence, digital transformation, and financial inclusion. He characterized the recent period as one of consolidation and progress, marked by increased customer engagement, enhanced efficiency, and a growing range of innovative banking solutions.<\/p>\n<p>&quot;At Oman Arab Bank, we believe that progress is built on trust, innovation, and partnership,&quot; Al Harthy stated. &quot;Our initiatives aim not only for sustainable financial performance but also to empower our shareholders, customers, employees, and communities. This open dialogue reflects our commitment to transparency and engagement with the public, which is integral to our success.&quot;<\/p>\n<p>The CEO emphasized that OAB&#8217;s strategy is closely aligned with Oman Vision 2040. This includes strengthening digital capabilities, nurturing local talent, and upholding high standards of governance and risk management. Despite a dynamic economic landscape, the Bank has continued to demonstrate positive performance while supporting national development priorities.<\/p>\n<p>OAB&#8217;s recent achievements underscore this proactive approach. The Bank has bolstered its capital position to facilitate future growth initiatives and has solidified its role as a vital financial partner in projects aimed at advancing Oman\u2019s economic diversification. Moreover, it has expanded support for key industries such as food security, energy, manufacturing, and tourism, while also empowering small and medium enterprises (SMEs) through accessible financing and digital banking tools.<\/p>\n<p>The Tumouhi programme, dedicated to fostering entrepreneurs and SMEs, remains a cornerstone of OAB&#8217;s community impact. This initiative offers business owners access to funding, mentorship, and customized digital solutions, enhancing OAB&#8217;s contribution to private sector growth and job creation.<\/p>\n<p>On the retail front, OAB has unveiled a suite of new consumer and SME offerings designed to enhance customer experiences and broaden financial access. These include innovative personal and microloan products, tailored financial packages for high-net-worth clients, and new collaborative offerings with leading institutions like Oman Housing Bank.<\/p>\n<p>Digital transformation stands out as a defining strength for OAB. The Bank has recently launched new mobile and online banking platforms to provide secure, seamless, and user-friendly services to individuals and businesses. Additionally, the introduction of SoftPOS, a mobile payment acceptance tool, empowers merchants to process card payments directly via their smartphones, supporting Oman\u2019s transition towards a cashless economy.<\/p>\n<p>OAB is actively backing national digital initiatives, including the domestic card scheme Maal, guided by the Central Bank of Oman. Currently in piloting within OAB\u2019s point-of-sale network, Maal aims to bolster local value creation and enhance payment system independence, in alignment with the country&#8217;s financial sector modernization goals.<\/p>\n<p>Beyond technology, OAB is heavily investing in its workforce. The Bank has achieved one of the highest levels of Omanisation in the sector, with nearly full local staffing across all departments. The flagship Ruwad Al Arabi Leadership Development Programme underscores OAB&#8217;s commitment to cultivating the next generation of Omani leaders by equipping them with advanced managerial and innovation skills. Complementary initiatives also target fresh graduates and young professionals, ensuring a steady influx of skilled national talent within the organization.<\/p>\n<p>&quot;People remain at the heart of our growth story,&quot; Al Harthy noted. &quot;By developing Omani talent, expanding digital capabilities, and deepening our partnerships, we are building a more inclusive and future-ready banking environment for our customers and the broader community.&quot;<\/p>\n<p>OAB&#8217;s focus on sustainable and inclusive progress extends beyond its internal operations. Through financing solutions for key national projects, comprehensive community programs, and partnerships that promote innovation, OAB continues to play a pivotal role in enhancing Oman\u2019s economic resilience and diversification.<\/p>\n<p>As it looks to the future, Oman Arab Bank aims to strengthen its position as one of the Sultanate\u2019s most trusted and forward-thinking financial institutions. With a strategy rooted in people, progress, and partnership, OAB is committed to shaping a future defined by innovation, responsible growth, and long-term value creation for all stakeholders.<\/p>\n<p><style>\r\n@keyframes hitl8gak-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitl8gak-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitl8gak-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes hitl8gak-badge{from{opacity:0;transform:scale(0.8)}to{opacity:1;transform:scale(1)}}\r\n<\/style><style>\r\n.hitl8gakw{container-type:inline-size;width:100%;max-width:970px;margin:0 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitl8gak-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OFFER<\/span><\/div>\r\n    <div class=\"hitl8gakh\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.15s;\">Your Website <span style=\"color:#dc2626;\">Should Sell.<\/span><\/div>\r\n    <div class=\"hitl8gaks\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.3s;\">Custom-built websites with smart automation & AI-powered features.<\/div>\r\n    <div class=\"hitl8gakbl\"><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>SEO-optimized & lightning fast<\/span><\/div><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Smart features built for your business<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitl8gakct\">\r\n    <button class=\"hitl8gakbtn\" style=\"animation:hitl8gak-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Get Free Consultation <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitl8gakbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div><br \/>\n<\/p>\n<p><strong>Special Analysis by Omanet | Navigate Oman&#8217;s Market<\/strong><\/p>\n<p>Oman Arab Bank\u2019s focus on <strong>sustainable growth<\/strong> and <strong>digital transformation<\/strong> positions it as a crucial player in Oman\u2019s evolving economic landscape. For businesses, this creates significant <strong>opportunities for collaboration<\/strong>\u2014especially in sectors like energy and tourism\u2014while also emphasizing the need to invest in <strong>local talent development<\/strong> to align with national goals. Entrepreneurs should consider leveraging OAB\u2019s <strong>support programs for SMEs<\/strong> and digital tools to enhance their market presence, capitalizing on the bank&#8217;s commitment to fostering innovation and financial inclusion.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oman Arab Bank (OAB) is committed to sustainable growth and innovation, emphasizing local talent development in alignment with Oman Vision 2040. CEO Sulaiman al Harthy highlighted the bank&#8217;s focus on digital transformation and community engagement, enhancing customer experience and financial inclusion.<\/p>\n","protected":false},"author":16,"featured_media":5690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[114],"tags":[178,2525,1331],"class_list":["post-5689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-digital-transformation","tag-national-talent-development","tag-sustainable-growth"],"jetpack_featured_media_url":"https:\/\/omanet.om\/wp-content\/uploads\/2025\/10\/3167127.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/5689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/comments?post=5689"}],"version-history":[{"count":1,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/5689\/revisions"}],"predecessor-version":[{"id":5691,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/5689\/revisions\/5691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media\/5690"}],"wp:attachment":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media?parent=5689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/categories?post=5689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/tags?post=5689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}