{"id":9442,"date":"2026-02-28T15:23:00","date_gmt":"2026-02-28T11:23:00","guid":{"rendered":"https:\/\/omanet.om\/en\/news\/business\/winter-boost-tourism-revenue-soars\/"},"modified":"2026-03-01T03:01:35","modified_gmt":"2026-02-28T23:01:35","slug":"winter-boost-tourism-revenue-soars","status":"publish","type":"post","link":"https:\/\/omanet.om\/en\/news\/business\/winter-boost-tourism-revenue-soars\/","title":{"rendered":"Winter Surge in Tourism Revenues: Key Insights for Investors and Business Owners in Oman"},"content":{"rendered":"<style>\r\n@keyframes hitv3sog-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitv3sog-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitv3sog-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitv3sog-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes hitv3sog-badge{from{opacity:0;transform:scale(0.8)}to{opacity:1;transform:scale(1)}}\r\n<\/style><style>\r\n.hitv3sogw{container-type:inline-size;width:100%;max-width:970px;margin:0 auto;box-sizing:border-box}\r\n.hitv3soga{display:flex;flex-direction:row;align-items:center;justify-content:space-between;width:100%;box-sizing:border-box;text-decoration:none;color:#fff;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,system-ui,sans-serif;position:relative;overflow:hidden;cursor:pointer;background:linear-gradient(135deg,#111118 0%,#080808 100%);border:1.5px solid rgba(255,255,255,0.08);border-radius:14px;gap:20px;padding:20px 40px;transition:border-color .2s}\r\n.hitv3soga:hover{border-color:#dc262688}\r\n.hitv3sogg1{position:absolute;inset:0;background:radial-gradient(ellipse at 50% 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0;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}\r\n.hitv3sogs{font-size:13px;color:rgba(255,255,255,.6);line-height:1.4;margin-top:3px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}\r\n.hitv3sogbl{display:none;flex-direction:column;gap:5px;margin-top:9px;align-self:flex-start}\r\n.hitv3sogbi{display:flex;align-items:center;font-size:11px;color:rgba(255,255,255,.55);font-weight:500}\r\n.hitv3sogct{position:relative;z-index:1;flex-shrink:0;display:flex;flex-direction:column;align-items:center}\r\n.hitv3sogbtn{display:inline-flex;align-items:center;gap:6px;padding:10px 24px;background:#dc2626;background-image:linear-gradient(180deg,rgba(255,255,255,.12) 0%,transparent 100%);color:#fff;font-size:14px;font-weight:700;border-radius:8px;white-space:nowrap;box-shadow:0 0 20px #dc262666;border:none;cursor:pointer;font-family:inherit;transition:filter .15s,transform 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitv3sog-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OMAN OFFER<\/span><\/div>\r\n    <div class=\"hitv3sogh\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.15s;\">Websites For <span style=\"color:#dc2626;\">Omani Businesses.<\/span><\/div>\r\n    <div class=\"hitv3sogs\" style=\"animation:hitv3sog-slideup 0.7s ease both;animation-delay:0.3s;\">Empower your brand with custom digital solutions designed for high conversion and market dominance.<\/div>\r\n    <div class=\"hitv3sogbl\"><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Responsive designs built for growth<\/span><\/div><div class=\"hitv3sogbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Fast loading with smart automation<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitv3sogct\">\r\n    <button class=\"hitv3sogbtn\" style=\"animation:hitv3sog-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Build Your Free Website <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitv3sogbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div>\n<p><\/p>\n<h3>Oman\u2019s Winter Tourism Season Sees Significant Growth<\/h3>\n<p>MUSCAT: Oman\u2019s winter tourism season, spanning from October to April, is witnessing impressive growth, highlighting the Sultanate&#8217;s increasing appeal as both a regional and international destination. The influx of visitors and enhanced occupancy rates have translated into notable revenue gains within the hospitality sector.<\/p>\n<p>The Ministry of Heritage and Tourism has reported a <strong>22.2% increase<\/strong> in revenues for 3- to 5-star hotels in 2025, reaching RO 297.3 million. This segment welcomed over <strong>2.37 million visitors<\/strong>, contributing to a total of <strong>4.6 million hotel guests<\/strong>, which reflects a <strong>4.6% increase<\/strong> from the previous year. Domestic tourism continues to be a crucial factor, with <strong>13.6 million local visits<\/strong> recorded in 2024.<\/p>\n<p>The hotel supply in the country has expanded significantly, with the number of establishments increasing to <strong>1,368<\/strong> in 2025, up from <strong>1,022<\/strong> the previous year. The total number of available rooms rose by <strong>8.7%<\/strong>, totaling <strong>38,390<\/strong>. The Ministry has issued <strong>383 preliminary approvals<\/strong> for new projects, with <strong>114 currently under construction<\/strong> aimed for completion by 2026\u20132027. Investments in integrated tourism complexes have surpassed RO <strong>11.5 billion<\/strong>.<\/p>\n<p>In Al Wusta Governorate, Saeed bin Masoud al Hanzali, Operations Manager at Crowne Plaza Duqm, noted improvements in both occupancy and average room rates, driven by strong demand from local, GCC, and European markets, as well as increased business activity in Al Duqm.<\/p>\n<p>At The Chedi Muscat, Fahad bin Mohammed al Hussaini, Director of Sales and Government Relations, reported occupancy rates exceeding <strong>85%<\/strong>, bolstered by international marketing campaigns and participation in global exhibitions. Significant growth has been observed from European, Russian, and Chinese markets.<\/p>\n<p>In Musandam Governorate, Tariq bin Ali al Sahlani, General Manager of Atana Hotels and Resorts, shared a <strong>7% year-on-year increase<\/strong> in occupancy, with weekend rates climbing to <strong>93%<\/strong>. Revenue per available room (RevPAR) improved by <strong>8%<\/strong>, driven by demand for extended stays and package tourism offers.<\/p>\n<p>Maher Bahsoon, General Manager of Crowne Plaza Salalah Resort, highlighted an increase in early bookings and a rise in charter flights from European and CIS markets. Amer bin Abdullah al Zadjali, CEO of Al Sawadi Beach Resort, indicated occupancy levels of <strong>75%<\/strong> in November and December, with <strong>60%<\/strong> of winter arrivals coming from regional and international tourists.<\/p>\n<p>Overall, these indicators reflect sustained momentum in Oman\u2019s tourism sector, supported by ongoing promotion, improved air connectivity, and product diversification. \u2014 ONA<\/p>\n<p><style>\r\n@keyframes hitl8gak-fadein{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-slideup{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}\r\n@keyframes hitl8gak-pulse{0%,100%{box-shadow:0 0 14px #dc262688}50%{box-shadow:0 0 32px #dc2626,0 0 60px #dc262655}}\r\n@keyframes hitl8gak-shimmer{0%,100%{opacity:0.3;transform:scaleX(0.4)}50%{opacity:1;transform:scaleX(1)}}\r\n@keyframes hitl8gak-glow{0%,100%{opacity:0.6}50%{opacity:1}}\r\n@keyframes 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solid rgba(255,255,255,0.18);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:20px;padding:3px 10px 3px 7px;margin-bottom:clamp(5px,0.6vw,9px);animation:hitl8gak-badge 0.5s ease both;\"><span style=\"display:inline-block;width:6px;height:6px;border-radius:50%;background:#dc2626;flex-shrink:0;\"><\/span><span style=\"font-size:clamp(8px,0.9vw,10px);font-weight:700;letter-spacing:0.07em;color:rgba(255,255,255,0.88);text-transform:uppercase;white-space:nowrap;\">EXCLUSIVE OFFER<\/span><\/div>\r\n    <div class=\"hitl8gakh\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.15s;\">Your Website <span style=\"color:#dc2626;\">Should Sell.<\/span><\/div>\r\n    <div class=\"hitl8gaks\" style=\"animation:hitl8gak-slideup 0.7s ease both;animation-delay:0.3s;\">Custom-built websites with smart automation & AI-powered features.<\/div>\r\n    <div class=\"hitl8gakbl\"><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>SEO-optimized & lightning fast<\/span><\/div><div class=\"hitl8gakbi\"><span style=\"display:inline-block;width:5px;height:5px;border-radius:50%;background:#dc2626;flex-shrink:0;margin-right:7px;\"><\/span><span>Smart features built for your business<\/span><\/div><\/div>\r\n  <\/div>\r\n  \r\n  <div class=\"hitl8gakct\">\r\n    <button class=\"hitl8gakbtn\" style=\"animation:hitl8gak-pulse 2.5s ease-in-out infinite;animation-delay:1s;\">Get Free Consultation <span style=\"opacity:.9;\">\u2192<\/span><\/button>\r\n    <div class=\"hitl8gakbr\">hit.land<\/div>\r\n  <\/div>\r\n<\/a>\r\n<\/div><br \/>\n<\/p>\n<p><strong>Special Analysis by Omanet | Navigate Oman&#8217;s Market<\/strong><\/p>\n<p>The surge in <strong>Oman\u2019s winter tourism<\/strong> season is a clear signal for businesses to capitalize on the <strong>growing demand<\/strong> from both regional and international markets. As hotel revenues soar, <strong>opportunities<\/strong> abound for smart investors to enhance their portfolios through the burgeoning hospitality and tourism sectors. Entrepreneurs should consider <strong>leveraging the increased occupancy rates<\/strong> and expanding service offerings to attract a diverse range of visitors, ensuring they remain competitive in an evolving market landscape.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oman\u2019s winter tourism season is thriving, showcasing its appeal as a destination. Revenues in 3- to 5-star hotels grew 22.2% in 2025, with over 4.6 million guests recorded. Hotel supply surged, and demand from local and international markets drove high occupancy rates, reflecting strong momentum.<\/p>\n","protected":false},"author":2,"featured_media":9443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[114],"tags":[3991,640,3992],"class_list":["post-9442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-hospitality-sector","tag-oman-tourism","tag-winter-tourism"],"jetpack_featured_media_url":"https:\/\/omanet.om\/wp-content\/uploads\/2026\/03\/3309082.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/9442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/comments?post=9442"}],"version-history":[{"count":1,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/9442\/revisions"}],"predecessor-version":[{"id":9444,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/posts\/9442\/revisions\/9444"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media\/9443"}],"wp:attachment":[{"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/media?parent=9442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/categories?post=9442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omanet.om\/en\/wp-json\/wp\/v2\/tags?post=9442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}