New Partnership to Boost Esports Ecosystem in Oman: Key Opportunities for Investors and Entrepreneurs
MUSCAT: Nova E-Sports, the foremost esports and gaming brand in Oman, has announced a strategic partnership with Duamentes, a UK-based leader in player behavior, cognitive science, and user experience research.
This collaboration represents a significant step in Nova’s commitment to enhancing the gaming and esports economy in Oman. Through this partnership, Nova will incorporate Duamentes’ advanced analytics and UX methodologies into its training programs, tournaments, and digital platforms, thereby improving player development, competitive performance, and fan engagement.
Founded with the goal of empowering local talent, Nova E-Sports aims to elevate Oman’s presence on the international gaming stage. The organization is actively developing infrastructure for professional esports training, boot camps, and large-scale gaming events. With a growing team of dedicated professionals, Nova is paving the way for youth to transform their passion into a viable career.
Duamentes brings over a decade of international experience, having collaborated with developers, publishers, and studios in more than 35 countries. Specializing in behavioral science, player psychology, and UX strategy, Duamentes assists teams in optimizing game design, enhancing player engagement, and achieving product-market fit throughout the development cycle. Their client portfolio includes both blockbuster titles and indie successes, establishing them as a trusted partner in crafting memorable gaming experiences.
By merging Nova’s regional expertise and cultural insights with Duamentes’ global proficiency, this partnership is set to drive innovation, prioritize player-centric design, and foster inclusive community building, all in support of Oman’s Vision 2040 and its broader digital transformation objectives.
Special Analysis by Omanet | Navigate Oman’s Market
The partnership between Nova E-Sports and Duamentes signifies a pivotal development in Oman’s gaming landscape, enhancing both player engagement and competitive performance. This collaboration not only creates opportunities for local talent to thrive in the esports arena, but it also presents a risk for businesses that fail to adapt to the growing demand for innovative game development and player-focused experiences. Smart investors and entrepreneurs should consider leveraging this momentum to capitalize on Oman’s burgeoning esports sector, aligning their strategies with the nation’s Vision 2040 and digital transformation initiatives.
